We use Buffer for some of our scheduling, TweetDeck, and the Facebook in-app scheduler. I think native schedulers on Facebook and TweetDeck are easy-to-use and free. We haven’t landed on one we want to invest in outside of these. I think everyone is waiting for scheduling on Insta. I’m also not that happy with the analytics on Buffer. In social, after some tools research, I found some amazing tools for analytics, but they were bad for scheduling and then if they were good for scheduling their analytics were not as good. We’re still on the hunt for one tool that does both. Overall Buffer is free or if not, it’s cheap and great for a startup who wants an easy way to schedule across channels.
Senior Manager of Audience Development - Girlboss
They’re still using it. I don’t think we’re very heavy into some use case. We use it for scheduling. We mostly use Twitter or TweetDeck, whatever Twitter offers. We don’t do crazy social media. Instead, we focus on the product.
Founder & CEO - Postman
Our co-founder is really into Twitter and uses TweetDeck.
Co-founder & President - JustFix
From TweetDeck, I can monitor the performance of the different tweets.
Founder & CEO - Bonbouton
We do not really have a policy to post on social media. Anyone in our company can use what tool they prefer. A lot of us use TweetDeck.
CEO - HackerYou
We have TweetDeck searches set up so that if someone has an issue with our product, we can connect over Twitter and then move the conversation into a DM or email (but we use email mostly). We have all of that Twitter stuff integrated with Slack, so it’s all dropped into a Slack channel so we can keep tabs on that conversation.
Co-founder and Business Development - Really Good Emails
We have lots of keyword searches set up in TweetDeck so we can see what is popular in the email design world. We try not to miss a thing.
Co-founder, Growth - Really Good Emails
We use TweetDeck to track conversations happening on Twitter so, for example, we can chime in when people mention SnapEDA.
Founder - SnapEDA
I use TweetDeck. It’s great. I keep it open all day--it’s how I follow what activity happens based on a variety of #hashtags, keywords and our Twitter handles.
Founder & CEO - Cheekd
TweetDeck does a good job of managing tweets.
Founder - GrandBox
We use TweetDeck to search for articles to share.
Founder & CEO - Do
We use TweetDeck especially to share the promotions that we periodically do.
Founder & CEO - MySiteAuditor
There are a few platforms out there, but for us, TweetdDeck is the easiest for simply monitoring conversations and receiving notifications.
Co-founder & CEO - Opternative
My marketing person loves Sprout Social. It’s a really rounded social media management tool for Twitter, Facebook, LinkedIn, and Google Plus. We use it to schedule posts, respond to inbound, and monitor brand keywords. My marketing lead also uses TweetDeck for expanded monitoring of lists, news, and influencers because their columns feature is so good.
Founder - HandUp
We use TweetDeck to manage multiple Twitter accounts. We do not do use any social media outside of Twitter.
Founder - ZipBooks
We have Twitter accounts for each team that we have an offering for (about 150-200 accounts), where we share news. We use TweetDeck to reach all of those followers at the same time, as well as to schedule tweets.
COO - Chat Sports
I use TweetDeck to monitor mentions and see if people are tweeting about us.
CEO - OnSIP
We used Buffer for a while, but fell off using it. Right now we don’t have a “write once, post everywhere” tool. We just post things individually. We do use TweetDeck to manage Twitter, but go directly to the individual sites for other networks.
VP of Product Development - RescueTime
I use Tweetdeck, and I prefer it over Hootsuite, because I’ve used it a lot.
Co-founder - BuzzStream
We don’t do a ton of social media, so we just use TweetDeck, and it’s good. It’s nice to be able to quickly scan mentions and reply to people from a secondary account.
Co-founder & CEO - Fieldbook
I use TweetDeck as a real-time dashboard for social media.
Co-founder - Underdog.io
I use TweetDeck to manage Twitter.
Founder & CMO - Cloze
I use these because they were what I was exposed to from the beginning. If something better comes along, I wouldn’t feel the need to stick with these.
Co-founder & CEO - BarterSugar
We use TweetDeck for social media management because it’s what we have always used, and it works well for us. HubSpot has a social media management tool also, but we haven’t had the need to use it yet.
Director of Marketing and Operations - mbaMission
With social media management, we try to use the tools within the platforms themselves. We’re avoiding additional costs at this time, and we're heavily focused on building. We use social lightly to stay active with our followers and share our story and updates along the way--only when necessary. We’ll most likely get into using Sprout Social, Buffer and few other tools once we’re bigger.
Founder - Jurnid
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