SendGrid reviews from startup founders

49 reviews by founders
April 1, 2018

We use a tool called SendGrid, which is a part of Heroku. We used SendGrid for basic transactional emails, like thank you notes for registering.

Aaron Bohlman

Marketing Manager - Techloop

Feb. 11, 2018

We are also taking advantage of SendGrid’s free plan for transactional emails. The pricing is better than most of its competitors. They also have a Startup plan which is very generous.

Ed Chang

Co-founder & CEO - Sweet Technology

Sept. 23, 2017

SendGrid’s API is awesome. We went through both YC and Techstars and they’re a great company to come out of Techstars.

John Kim

Founder & CEO - SendBird

SendGrid - Best Transactional Email Tools for Startups

SendGrid is an email delivery solution that was built specifically as an API, allowing developers to easily send emails from any environment. It’s not as easy to use as other email marketing services, like MailChimp, for instance, but it’s a great choice for companies with advanced integration or delivery needs - and who also have developers on staff to make the most of SendGrid’s capabilities. Like other email service providers, SendGrid offers simple list management, real-time analytics to track campaign effectiveness, and the ability to send promotional campaigns and trigger-based notifications from one platform. Stacklist users tout the service for its focus on delivering transactional emails; many put it to work specifically for that purpose, while complementing it with another, simpler email marketing tool to manage other communications.

How startups use SendGrid?

SendGrid’s users come in all shapes and sizes, from small Seed-stage startups to Series B companies with hundreds of employees. The common need among them is for a developer-friendly, highly automated email marketing service that can handle complex email delivery needs.

How much does SendGrid cost?

SendGrid starts out free, allowing you to send either 400 emails per day, or 12,000 emails per month, before requiring you to upgrade to a paid package. Paid packages include additional features, such as analytics, API integration and dedicated support. Those packages start at $9.95 per month and work their way up to $399.95 per month, depending on volume of emails.

Vendor info

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