We are big on ultra privacy, so we don’t track most of our pages, but for our public pages we use Google Analytics. We don’t run any Java that isn’t ours, so any analytics we use is done internally. We’re not fond of snake oil and analytics tools are great when you care about how deep users go on your site. Heatmaps don’t add too much for us. We don’t use any software for tracking pages or our social media, so we have no libraries for data on our internal pages. It’s essentially a dark hole, because we pride ourselves on how private our system is.
A huge factor of attack for a company is people getting into your communication channel and messing up your systems, so we have our own encrypted IRC server. Communication is the core of a business that handles money and IRC is the cockroach of internal communication tools. It’s always going to exist, and you can get hundreds of clients to use it. It’s fantastic.
We use Skype because a lot of us work remotely. We also meet in person whenever we can!
We use Tumblr for our blog and I cannot wait to get out of it. I’m not a fan of Yahoo-owned services. We use it as a public broadcasting medium and to make sure there’s no linking connection between the Coinkite site and the Coinkite blog. It's nice to have broadcast mediums that aren't handled by you so when your site is down, you have a place to say your site is down. Four years ago, Ghost didn’t exist, and Tumblr was available and simple to get started.
Coinkite processes bitcoin payments. We have two features, the first is the most used bitcoin API in the market. If you want to build a full integration with bitcoin payments, you can do it with our API. And we also have a bitcoin checkout system so you can use our bitcoin page to customize your values.
Our customers contact us directly and use us as a support system. We have an IRC channel for Coinkite developers, customers can contact us through our twitter, and we often speak with them on the phone to talk about features or problems. We have a lot of customers that try to do advanced or new things with bitcoin and they often need a new API or code; we do our best to accommodate.
We get paid in bitcoins and you can set up percentages to set up into different accounts. Our system is different because of the industry we’re in. Salaries get paid and we automate that through our own software, Coinkite. Then our accountant manages how much of that gets taxed. We are one of the most commonly used sites for bitcoin transactions.
GitHub Issues is fantastic! We hardly ever use Google Drive because we try to keep everything in text format so everything remains searchable, maintainable and migratable. We have a logistics partner that helps with returns and deliveries.
We use Buffer to handle our two Twitter accounts, @coinkite and @coinkiteAPI. Members of our team post and interact on those pages directly.
We use If This Then That for big social media monitoring. Other than that, we post directly to all the pages we’re on. We’re on Reddit and Twitter mostly because we avoid Facebook like the plague.