Contributing Founders

Asaf Ahi-Mordehai

Co-founder & CTO


Everyone benefits from sharing this kind of knowledge. You’re able to harness the power of a smart crowd. This leads to good efficiency, more productive teams, and we’re all able to operate our teams better. There’s also a do-good factor in all of this, and you’ll inevitably get something in return for sharing your stacklist.

Susan Akbarpour

Co-founder & CEO


I am a huge fan of aggregators. We spend a lot of time going from platform to platform to process the information we need, but we should be able to go to one place where the data is aggregated. Processing all these data is not easy. Feeling that you could miss an important piece of data is stressful. This is why we created Mavatar. Advertisers pay multiple intermediaries for a single sale. Our platform allows them to control and shorten their consumers’ path to purchase in all touch points in one easy to use solution. Of their own.

Aziz Ali

Founder & Chief Instructor


I am sharing because numerous times in my life, I have needed to know how people with the same problem I have are solving it. I solve certain problems everyday by researching and testing. If someone can benefit from my research and effort - I want to give back and help others have less challenge.

Ashwini Anburajan

Founder & CEO

Social Data Collective

The startup community thrives on recommendations, and Millennials especially seem to only trust recommendations from people they know. Sharing your stacklist seems like a very natural extension of all of that. Every single thing I use has come from word of mouth, except maybe Dropbox.

Jugal Anchalia



There are too many things for any one founder to learn, so we need to share with each other. For example, a very small stage company might not realize that they can use Unbounce and Google Sheets as a CRM and customer service tool, allowing them to avoid buying expensive tools at the beginning. This learning is very good, and I am happy to share it with other founders. Hopefully I can save them some headaches, and money! If there’s an alternative to MailChimp, I want to see it and use it, but I can’t just rely on someone to tell me about it. This is why I like the idea of Stacklist: instead of doing a Google search for similar tools, I can read what someone who has faced a similar experience has already tried, and read a review of what they recommend.

Ethan Anderson

Founder & CEO


Everyone has different needs. It’s hard to say because if one company uses a tool likes Salesforce, that wouldn’t work for a lot of other companies. I’m not sure it’s that important.

Jason Andrew

Co-founder & CEO

Limelight Health

Being able to share the best practices and helping someone understand the business will help everyone get better collectively.

Garyn Angel


Magical Butter

The key to a successful startup is knowing what to outsource, what to insource, and investing heavily in both. That’s why I like Stacklist - I think this service is useful for entrepreneurs. It has tremendous value in a community where entrepreneurs help one another.

Kelechi Anyadiegwu

Founder & CEO


We are all learning from each other.

Abhinav Asthana

Founder & CEO


I think it helps eliminate a lot of basic questions that people have. Which tool to kind of invest in? Most tools are generally good. It helps startups who are providing these tools with getting early adopters and customers along the way. Hoping that what we get out of this is that anyone that wants to work anywhere can find out when a startup is paying for these tools, how they value it, and do they actually invest in employee productivity. Most of these tools don’t cost anything on a trial basis compared to salary, but still people won’t get a lot of tools. This takes the headache away and and helps you build the right system.

Leore Avidar

Co-founder & CEO


It’s important to see what everyone else is using. It's great to get real feedback on what tools someone is using. These decision points occur every week at a company. Instead of talking to a company directly or making your own opinion, seeing what other companies use is a good indicator--without the diligence of talking to them.

Matias Baglieri

Founder & CEO


Knowledge is power, when applied. We can make the ecosystem more powerful by sharing with each other. And we can save ourselves time that is better used for improving our products, getting sales, and finding our minimum viable product (MVP).

Natasha Baker



When it comes to determining what tools to use, there’s so much noise because the barriers have come down for creating software. There’s a proliferation of tools, which is great because there’s a lot of innovation, but it’s hard to sift through the noise to figure out what tool is best for you. The value is cutting through the noise with a known good tool that you can start using right away with confidence that it has been vetted. Hopefully our stacklist is helpful for others!

Nathan Bashaw

Founder & CEO


Dylan Baskind

Co-founder & CEO


I am self-taught as a designer and engineer and I think that this was only possible because of the sharing culture of the early web and the software engineering world. Folks sharing their discoveries, insights, and pitfalls to avoid helps everyone in the game rise up.

Talal Bayaa



It is extremely important to choose the right tools from the start, because as you scale, time becomes a precious resource and making the right decisions becomes essential. If I could go back, I would start right away with Salesforce as it is more scalable. Migrating to Salesforce cost us a good 2-3 months of work as we had a lot of data to transfer. Thankfully it all worked out. You should also be mindful of your hosting as moving to a different host could be painful.

Nathan Beckord

Co-founder & CEO


I remember after raising our Seed round, and we had a little bit of budget, I spent a lot of time picking all these different tools. It was time-consuming. It’s a fairly inefficient process figuring out what tools to use.

Dan Belhassen

President & Founder


Matthew Bellows

Founder & CEO


When you are a startup, the margin of error is small as the tools that you use can really help or hurt your company. The more you share what works, and the more you learn from others, the more successful your startup can be.

Stephanie Benedetto

Co-founder & CEO

Queen of Raw

Especially in this robust startup community, if there are tools that are tried, tested, and proven to work, it’s essential (especially for newer, cash-strapped startups) to get access to this information. We all need to share with, and support, each other!

Inaki Berenguer

Founder & CEO


You can help other entrepreneurs! Instead of making them go through the decision process about which tool is better or worse, or if a certain tool is the right one, you can just see what other companies are using. If you see someone you admire using a certain tool, or if a company at your size/stage is using a tool, you can know it’s good. It’s also a good way to see if a product has a lot of customers. That’s usually a sign that they’re going to continue developing their product. The only con about sharing your Stacklist is it could benefit your competition.

Stan Berkow



Milena Berry

Co-founder & CEO


I’m all for sharing knowledge; it makes us all better. I’m really glad Stacklist exists!

Alex Betancur


Jump Ramp Games

Neeraj Bhardwaj

Founder & President

Loto Labs

I think it’s helpful for startups to be able to make the best decision they can. What I’ve learned is that helping other people helps you. It always has. I’m super helpful, and Stacklist seems like an easy way of moving faster by seeing people's failures and successes.

Samar Birwadker

Founder & CEO


It’s all about quantifying the wisdom of the crowd. Startups come out of the principle of democracy, and we need to practice that democracy amongst ourselves.

Maia Bittner



I love tools. Any problem that you can solve, there are always a few ways you can solve it. There’s a famous quotation that says you can solve a problem with money, people, or writing code, and writing code should be your last option. It’s deceptively expensive! You have to write it, test it, and maintain it. I prefer to use already-built tools whenever possible. The cost makes more sense than building your own tools, especially for startups. When you’re starting out, you have no engineering team to build the custom things you want. We found lots of tools through tribal knowledge, sales teams reaching out to me, or through a trial and error process. If you can make discovery easier, and you can make it shorter, and cheaper, that’s amazing. Time is the most important for startups.

Jeremy Bluvol



It’s really helpful because I’m constantly searching for new tools to use to solve various efficiency problems within the business. It’s really hard to find this stuff on the internet. My go-to has been Quora, which has been a poor resource. I’ve been trying BetterCompany, and it’s given me some answers for specific questions, but now I have a one stop shop for all these tools, which is awesome.

Stan Bokov

Co-founder & COO


It is important because it saves time and you can get recommendations from people who went down the same path. I believe that Stacklist can make things easier. There is a lot happening all the time. It is a good place to provide aggregate information for the community.

Gavrilo Bozovic

Founder & CEO


There are so many tools out there. Sometimes it is really a nightmare to find out what is right for you, so any advice is helpful.

Kate Bradley Chernis

Co-founder & CEO


Nothing is more powerful than word of mouth, and hearing reviews from an actual user experience. Startups are early adopters of new tools that nobody has heard of, and will give you more honest relevant feedback.

Mark Brandon



Michael Bremmer

Founder & CEO


The more you give to the world the more you get. The most exciting thing, nowadays, is what we can do to make things more automatic. The technology that we use every day works for us in that sense. Technology should be in the background, not even be noticed. It is there to make everyone’s life a little bit easier. That is why it is good to share it.

Jeff Brenner

Co-founder & CEO


It’s like anything else--you don’t want to reinvent the wheel. I wish people did more sharing of the platforms and tools they use. That way everyone gets to be more efficient and solve more problems.

Rose Broome



When you are a startup you have to make decisions very fast, and choose the best tool in order to make a great impact. The cost of switching to a new tool is high so it is better to get it right the first time.

Eli Broverman

Co-founder & COO


Chris Bruce

Founder & CEO


There are a lot of companies that are providing good values for startups and it’s hard for them to get the word out. Startups need less red tape--they need quick, easy to use tools. Enterprise products are more hassle than they are worth. Sharing helps you find a tool quickly and it’s important to find efficiencies.

Peter Cahill

Founder & CEO

LifeLine Response

It is useful because founders and startup employees can eliminate some of the “on the job” learning. Sometimes you have to bring in an expensive consultant to teach you how to do things. This should not be necessary because all startups want the same thing. They want to manage their business in the smoothest possible way, and to create a good experience for their customers. There should be tools out there to make this process more automatic.

Karen Cahn

Founder & CEO


iFundWomen is all about paying it forward, whether that’s funding or information on how to win. We are happy to share any information that makes other entrepreneurs more productive.

Oleg Campbell

CEO & Founder


It is always important to see what other companies use, what new tools are out there and what you are not using yet. Using the right tools gives you a competitive advantage.

Carlo Capello

Co-founder & CEO


It’s always good to share and learn. I’m always curious to see what other startups are doing.

Holly Cardew

Founder & CEO


At the end of the day, every startup has its struggles, even if you don’t see it. If we share knowledge, all startups can grow faster. Yes, we all have competitors, but we are all trying to solve the same problems and do something amazing! When I started Pixc, we were manually replying to emails out of inbox until Zendesk was recommended to me.

Gregg Carey

Co-founder & VP of Operations


Christine Carrillo

Co-founder & CEO

Impact Health

When I was with Techstars, in those 3 months I met these incredible mentors and they showed me their tools or own tidbits of things so I didn't make the same mistakes. Also, I don't care about what a B2B company uses, but I really care about what a B2C company uses. Sharing tools is great for not needing to waste spending, or time doing research, so you can assess things much quicker. We (Techstars community) actually do this constantly on Slack for recommendations. When we got this link to Stacklist, it was like doing that but with a much larger network!

Adelia Carrillo

CEO & Founder

Direct Cannabis

I think that sharing tools is important because there are so many different platforms out there and products and services that things can start to hit capacity. Talking to other entrepreneurs helps you save time, money and stress.

Enrico Casati

Founder & CEO


It is amazingly difficult to build a business from the ground up. If, as founders, we don’t help each other no one will. I firmly believe that if you give, at some point you will receive back.

Marc Cenedella

Founder & CEO


Daniel Chait

Co-founder & CEO


David Chait

Founder & CEO


If something is not core to your business, you don’t want to spend time on it. It’s great when you can find tools that optimize your workflow or that let you spend more time on your core business. Sometimes we were testing two tools in parallel to find the optimal solution. The best way to learn is from recommendations from people that have used them: it’s a way to outsource diligence.

Ed Chang

Co-founder & CEO

Sweet Technology

It’s always helpful to know what young successful companies are using. It can be an early indicator of great tools that are going to be more widely adopted later.

Tim Chaves



It is helpful because technology is developing very rapidly. When you see verifiable recommendations, you can save time in selecting tools and future headaches.

Lori Cheek

Founder & CEO


Being an entrepreneur is completely overwhelming and time consuming. It’s really difficult to stay on top of all of the current technologies and business building tools, so sharing your Stacklist helps other entrepreneurs efficiently navigate the sea of choices that are available.

Audrey Cheng

CEO & Co-founder

Moringa School

It is useful to see what other companies are using.

Nikolai Chowdhury

Founder & Head of Operations


In general, any tools are personal, and there’s always a trial period. But it’s important to see what other people are using. Founders are particular about what they use to get things done, and being able to see someone else’s portfolio of tools is huge. And it’s a big plus to see their portfolio, especially if you admire them! It allows you to take away intelligence from them going through and testing everything. There’s good data in people’s stacklists that can really help you make your decisions in how something will fit into your workflow. I always sign up for things, and can figure out if I love or hate it in about a week. In general, the tools I end up retaining are from weeding out the ones I didn’t like. So sharing my stacklist will hopefully help someone else save that time weeding out tools that don’t work.

Nick Cinger

Technical Founder


Sharing your stacklist gives more exposure to the tools you’re using, which is good to give those tools exposure if they’re not known. It’s also good for new companies to know which tools are good and it’s better for everyone to share this information. I know some people might think “you’re helping potential competition,” but it’s better to share this information so everyone ends up better off.

Matt Clark

Co-founder & CTO


I think it’s important for new companies to be able to focus on their solutions rather than on the early infrastructure needed to run a company, and I can see where Stacklist can help them.

Jonas Clark


Tuckerman & Co.

Georges Clement

Co-founder & President


Especially when you are getting started, but really at every stage, it's such a shortcut to see what other people are using. I remember having to set up HR and not knowing what the best practices were to turn a project into a real company.

Pere Codina

Co-founder & CEO


Sharing your knowledge provides you with new ideas and lets you do your work faster.

Rachel Cohen

Co-founder & CEO


Things are constantly changing and everyone is moving at a really fast pace. Time is the biggest constraint as a resource and learning about other tools could be time saving and improve efficiencies. Getting recommendations from larger companies doesn’t always work, but getting a recommendation from a startup that is similar in size to you is great because their it's a lot more of an apples to apples comparison. I'm always looking for ways to make things more time efficient so that I’m able to spend more time doing high value things that grow the business. The more of that, the better.

Ismail Colak


Funding Gates

Daniel Conway

Co-founder & CEO


It is important to share stacklists because once you get your email out there as a new startup, or as a new founder, you get SPAMMED by pitches for products. They are just trying to get in front of you to show the point of the product and give their sales pitch before you get to their customer references. Stacklist is a great way to get customer references; a third party perspective from someone who doesn't have skin in the game, but either supports or does not support a particular product. is a bunch of customer references from the right people instead of a person selling to you. The closest person to your shoes as a founder is another founder. It’s super important to get the opinions of people in your shoes and being able to talk to them about what products they love or hate. Or, without needing to bug each other, we can go to sites like Stacklist or Quora to get the information we need and make our own decisions.

Jeroen Corthout



It’s good to learn from each other’s stack. To see what other people are using and how they organize and automate their business. We discuss a lot about this in Facebook groups nowadays. A good one I recommend is SaaS Growth Hacks.

Alex Cote

Founder & CMO


Jason Crawford

Co-founder & CEO


Nadine Cuany

Co-founder & CEO


We all spend a great amount of time testing tools for our business. If we can help each other we can save time for someone else, as we all have very similar needs.

Aaron Dallek

Co-founder & CEO


It’s one thing for a startup to understand how to use one tool, but to understand how to use an entire stack successfully is even more valuable. Sharing stacklists helps other startups gain software knowledge through a similar company’s day-to-day usage of an application. We can learn from past experience to avoid wasting time and money trying out software that isn’t a proper fit.

Mikhail Damiani

Co-founder & CEO

Blue Bite

Stacklist fills a valuable void. We don’t know what we don’t know, so hearing feedback from others, and learning from others’ failures, is good for saving you from wasting time and money. By reading others’ reviews and recommendations, you can avoid pitfalls and mistakes early on, and lots of platforms make it difficult to switch, so making the best decision early on is crucial.

Xavier Damman

Founder & CEO

Open Collective

Information is power and I think that the biggest advantage of startups is the ability of using the greatest tools and grow with them. Choosing the right tools is super important for your success. We are all going to benefit in sharing what we learned.

Marguarette Dau


Journey Bar, LLC

Brian Davidson



In general, any entrepreneur can appreciate the struggle, and appreciate people that have the same drive to build a business. In that perspective, it is good to help people in your same situation.

Jose de Andrade

Founder & Director

Hello Australia

Geert DeBecker

Founder & CEO

Augustin de Préville

Founder & CEO

Preview App

It’s important to find the best tool--it lets you be more productive. Keeping up with tools lets you be current and up to date. And to “être au gout du jour” (know the flavor of the week).

Brett Derricott


Built for Teams

Jameson Detweiler

Co-founder and CEO

Fantasmo Studios

Anne de Vries



I don’t know why people shouldn't share it. I test every tool that comes to my inbox for a few weeks and I give them a real review and let them know if I want to use it or not. Having good tools helps you keep your team small. The more you can do with a little team the happier I am. When you have smaller teams the spirit of the company stays much higher.

Gini Dietrich

Founder & CEO

Arment Dietrich

Other than it saving a ton of research time and trial and error? It’s always good to know what works, what doesn’t work, and why.

Tim Dingman

Co-founder & COO


Phil Dougherty

Co-founder & CEO


It is important to be able to get feedback on what you think is the right thing to do. Getting the word out about tools that are unknown can really benefit growing companies. I wish I knew about Intercom 4 months ago. Stumbling upon it really filled a need and I wish I knew about it sooner since there aren’t a ton of places to get a better idea of what tools companies use.

Russ D'Souza



Felix Dubinsky


Simple Texting

Fran Dunaway

Co-founder & CEO


You can cut down your research time. It's complicated out there to compare and contrast so looking out there to see what’s there and helping others out is a big help.

Conrad Egusa

Founder & CEO


Andre Eikmeier

Co-founder & Co-CEO


Choosing the wrong tool is such an investment and very disruptive when you have to change it. Getting the tool stack right just helps so much, because it guides you in the methodology and best practices. I made mistakes at the beginning because there wasn't any source that would tell me that some tools were not right for us. I know how much pain and wasted time and mistakes are caused by the wrong tool.

Limor Elbaz

Founder & CEO

Peerlyst, Inc.

It’s a big timesaver for founders who come out of their engineering/product comfort zone and have no time to do research about the best tools to use for things that are not in their core work, like accounting. We usually move from “not-funded” to “funded” overnight, and we need to pick many tools quickly, as we move.

Julien Emery

Founder & CEO


Founders talk to each other about tools all the time. And things are always changing, so it’s helpful getting feedback on the tools people are using.

Max Engel



Emeric Ernoult

Founder & CEO


We’re constantly trying to find solutions to our problems, and there are people out there who’ve already solved them. The way I’m doing it now is by calling my CEO friends and asking what they use for this or that. Now having a way to search and discover new tools is great. Having a place to see what people are using to measure app usage is important. We’re always looking for a replacement for tools that don’t work, or new needs we have because they keep evolving.

Jeff Ernst

Co-founder & CEO


Having been a part of 1871, everyone is sharing their knowledge and networks and everything that has worked for them. It helps you move faster and more efficiently at everything you do. Entrepreneurs and founders are looking at how to grow quickly. Operating in a vacuum and not looking at recommendations or things that work is only hindering yourself.

Ryan Evans



It’s helpful for people to help each other by sharing what they're using. It helps everyone be more efficient. It shows people what works well and saves them quite a bit of time. If Chris [ReviewTrackers] ever says “hey, check out this tool,” I’m going to do it, as opposed to reading an ad about the tool.

Tom Fang

Founder & CEO

iPyxel Creations

I think this is great as it allows startups to exchange notes on what works the best and what to avoid. We all have companies we admire, and it’s great to have some data points as to what’s under the hood. A poor choice on tools that your company depends upon can be very costly down the road.

Mathew Farkash

Founding Partner

Blueprint Health

Brian Feldkamp



There’s so much stuff out there! To be able to go and say “ hey, let’s look at the most used email capturing tool” and being able to find that information easily and what is working at other startups is so valuable. The best part of this accelerator is being around other startup founders that have tips, tricks and hacks to get from point A to point B. I’m a big believer in community, sharing and karma. I’m always happy to share anything I have. I’m quickly turned off by other founders who aren’t willing to share things that aren’t trade secrets.

Lisa Fetterman

Founder & CEO


So you can save money. Don’t burn cash you don't need to burn!

Daniel Fine

Founder & CEO


I want to see the ecosystem grow--the easier it is for other companies to be successful, the better off the community is.

Henry Finkelstein


Green Peak Labs

Tom Fischaber

Co-founder & VP Operations

Woot Math

I think learning from other startups is critical because there are an abundance of choices you have to make as an entrepreneur, and time is your most limited and important commodity. Stacklist provides a great starting point for any category you are evaluating, so you can quickly limit your options from hundreds to a handful. Thank you Stacklist!

Brian Fitzgerald

Founder & CEO


Derek Flanzraich

CEO & Founder


Sebastien Flury

Founder & CEO


It’s always cool to learn from other people and get great software for a cheap price. Moreover, we are all going through a similar path, so recommendations from other startup founders are always great.

Andy Fossett

Co-founder & CEO

GMB Fitness

There are two main reasons. For one thing, when you teach something to somebody, you learn something. You realize that there are inefficiencies in what you’re doing and you can brainstorm ways to improve. You also realize how reliant you are on other services, which is something anyone running a business needs to be keenly aware of.

Wade Foster

Co-­founder & CEO


Lauren Foundos

Founder & CEO


Sharing is so helpful. People at different stages are going through different things, and sharing all of our knowledge with each other is really important; it saves us all a ton of time knowing what's good and what’s not. For example, when we’re picking an HR tool, rather than Googling and not knowing what to trust, it’ll be much more productive to get reviews from as many people as possible. It’s also extremely hard to keep track of every new tool that comes out, and sharing our stacklists helps us all stay on top of the newest tools. There could be something that’s 10 times better than what you’re using, and you could be missing out on it!

Nick Franklin

Founder & CEO


When you meet up with other founders we often chat about “Hey, what are you using for this?" and I often get people on Slack or email asking “Hey Nick, what do you use?” It's something people do anyway, naturally. Sites like yours are turning that into a managed thing. It's about knowledge sharing.

Jerry Freeman

Founder & CEO


Time. I work 80 hours a week, I don’t have time to look at tools. Typically, if someone I trust recommends something, I’ll try it out, and if works it’s great, but if it doesn’t, I drop it. As businesses, we all have the same issues. We may all build different products, but we all have the same challenges.

Jonathan Friedman

Founder & CEO


Sharing your stacklist is all part of us helping each other. We’re all in this struggle together, and it’s nice to get references from others for tools and services. I’m interested in Gusto, Slack, etc., but there’s no secret in using them; there’s nothing too special about them at this point. What I’m really interested in finding is all of the new and amazing tools out there; I’m really into discovering the smaller and lesser-known tools that are being made by all of the new smaller startups out there.

Dan Friedman



Brian Frumberg



I founded my company 3 years ago, so it’s not a distant memory that is fuzzy; I remember it intimately. I’m fortunately a geek about tools and apps, and I worked at a VC fund before I ran a company. So I was already plugged in to what people were using. But even though I was ahead of the curve, I still had a hard time finding the tools that I needed to get things done. Not having any place to go to read Amazon-type reviews for tools was a huge killer of time. And I spent a lot of time testing tools, including ones that didn’t end up working out for me. And I’m techy! So for someone not techy, I’m sure they waste 10x more time. Sharing is all a part of our ability to stay efficient, and exposing each other to tools and products that we might never find out about on our own. All of this information should not just live in people’s brains; we should all be sharing all of this information.

Larry Gadea

Founder & CEO


Kaleigh Gallagher


Flutter Social

A lot of time gets spent researching what tool you need. If you find a good review, it can help with understanding what that tool can do for you.

Alexander Gallego

Co-founder & CTO

Concord Systems

Kerry Gallivan

Co-founder and CEO


Nisha Garigarn



There are so many tools out there, and I’ve spent a lot of time Googling phrases like “best CRM tool”, and seeing a ton of recommendations, but not knowing which ones to trust. Reading reviews from people who are using the software, listing what they like and don’t like, along with what their company is like and using the software for, helps me make these decisions more easily. A lot of these tools have free trials so I’m not wasting money, but I’m wasting my time trying them out and then finding out I don’t like them. And finding out if we can use other tools than the ones we’ve chosen, and not pay for them, is always great to know.

Jonathan Gass

Founder & CEO

Nomad Financial

Idan Geva

Co-founder & Chief Business Officer


I don’t see anything other than the obvious. Startups need a lot of help because they cannot afford to mess around with anything that’s outside what they’re set out to do. Tools help with accelerated growth. Any tool that can be shared that’s good is good for startups. Anything startups need to handle in terms of bureaucracy, the hand-holding, and the heavy lifting is something that is a big damper on startups’ growth. Nimble and dynamic tools are enablers of the need to grow and cross-sharing and pooling helps that.

Ray Gillenwater

Co-founder & CEO


The DNA of the startup community is based on a positive, “help each other out”, vibe. It’s open, transparent, and positive. The only reason we’ve been successful is because others have been generous with their time and insight. So if there’s any way for me to contribute back, I am inclined to do so.

Derric Gilling

Co-founder & CEO


When you found a startup you probably come from a specific background. You are going to be familiar with tools in your space. But when you have to manage it, you are going to wear many hats, so it is up to you to go out of your way to learn about other tools that might be available. You always want to hear who is actually using the tools and be able to compare them.

Derric Gilling



There are a lot of companies out there making cool things, and you risk not running into their product. It’s useful to know what other people are using--companies that are in your similar situation. Sometimes you don’t know about the new application; it’s good that there are other people that tried them and can recommend them.

Jordan Gilman

Founder & Chief Software Architect


Awareness of what's out there.

Sam Gimbel

Co-founder & Chief Product Officer


The amount of time that early employees or co-founders spend picking tools could be used so much more effectively especially when other companies have come before or around the same time and have valuable insights. We’re a community of tech startups and sharing information helps us all grow a lot faster. The value we get from sharing is pretty incredible, as evidenced by the wealth of information on Stacklist today.

Bilguun Ginjbaatar

Founder & Chief Doer

March Media

We want to help companies with what we use, and we want to get their help.

Laurence Girard

Founder & CEO

Fruit Street

It makes it simpler for new founders to know what tools to use so they’re not spending several years trying to figure it out on their own.

Bob Girolamo



As startups, we are dealing with a different set of challenges that are very different than bigger companies. When you are a startup, you need tools that are effective and affordable. It is good to know what other people are using.

Michalis Gkontas

CEO & Co-founder


Harry Glaser

Co-founder & CEO


Anything that can help new startups get off the ground is great. It makes the foundation of a rich ecosystem.

Assaf Glazer

Founder & CEO


There is no secret around the tools--you are not really sharing proprietary information. It is all about working with the community and sharing knowledge to empower everyone to do their jobs better.

Sarah Goldberger


Lord Jameson Dog Patisserie

I think starting a company can be very exciting but very isolating at the same time. Everything seem so important and it is hard to estimate priorities. It is necessary to have a central source of information and referrals that are authentic. You need to get real life feedback so that you don’t head down the wrong path.

Dan Goldstein



It saves a lot of time and heartache! There are no shortage of new, shiny tools out there. If not approached carefully and strategically, evaluating new tools can be a major productivity killer.

Joshua Goldstein


Anne Gottschall

Co-founder & CEO


Nick Gray

Founder & CEO

Museum Hack

We’re always trying to stay on the cutting edge. We’re very open to trying new tools, but it’s hard to evaluate what to use. We increasingly have more and more companies sending us emails, targeting us with ads, connecting with us on LinkedIn, all trying to get us to use their software. We’re open to all of it, but seeing feedback about the different tools ahead of time saves us a lot of time. For example, I’m really interested in seeing what the founder of Justworks says he uses, on his stacklist. We trust him, so we would definitely trust his recommendations and reviews.

Leor Grebler

Co-founder & CEO


Don’t reinvent the wheel. It’s important to know what is effective or not effective. When we started, we stumbled into a lot of the tools we use. If we started again, we would make sure to have Slack and JIRA if we had known that it would have saved us a lot of headaches.

Alanna Gregory

Founder & CEO


If I had known about Streak and other tools, I would have saved time and money.

Mattan Griffel

Co-founder & CEO

One Month

When I was first starting out, I wasted a lot of time doing things manually because I didn’t know there was a tool that could solve my problem.

Rob Grossberg



Danny Grossman

Co-founder & COO


Divey Gulati



It’s mostly for the sake of communicating. We got to these tools after testing a bunch of other tools with trial and error and found what works for us. It’s good to share what you learn from your mistakes.

Karan Gupta

Co-founder & CEO


If I’m looking for something that other people have used with a review or comment, then that is helpful to me.

Aksh Gupta

Co-founder & CEO


It saves time for someone to find a tool. It’s great to discover tools are popular amongst people. Slack has captured the communication market, but for things like BI and analytics tools, it's harder to find a good tool.

May Habib

Co-founder & CEO


Sharing your stacklist is really important because we startups are the early adopters and we really do a lot of research and testing on these tools. The tools that we are using will be the ones that eventually will be adopted by the general public. It is important to help each other out.

Jeremie Habib

Founder & CEO


We definitely spent a lot of time switching, and trying, tools in each category. It’s helpful to see what our peers are using, and seeing what they’re finding success using. Sharing our knowledge with each other is time-saving, and it’s great to get validation from your peers that a tool is not going to be a waste of your time.

Kristen Hadeed


Student Maid

We have a different approach regarding software. We think that it cannot replace human interactions. One of the paradoxes that we incurred in when we first started using our own software is that, while it made it efficient for our student to just log-in and report whatever the issues were, it reduced the interaction that we had with them and we lost touch on how things were going. Nothing can replace real interactions, so whenever we adopt a new tool, we ask ourselves if this is going to really help us or if it can be done better by people. As you start out, you don’t really know what you're doing. You read books and they are about success but you do not know how to achieve that success. I was very fortunate to have great mentors and people that helped me throughout the journey.

Samer Hamadeh

Founder & CEO


Max Haot

Founder, SVP, GM Video Products


Jeanne Hardy

Founder & CEO

Creative Business Inc.

Every business needs a reference point when making decisions about the next operational tool they need. Community feedback is the most impactful advice. Think of it as community service! We get a lot of young companies that are using 5 different apps for one area of operations, and none of them are talking to each other. This makes it extremely hard to see what’s happening in the business at a higher level. One important thing that Stacklist does is that it lets you know when you need to start adding things to your stack. Don’t add it all at the beginning. Keep it clear and simple. You don’t need 4 separate things to pay freelancers and employees and pay bills and reconcile accounts. Referring to Stacklist can help you see what tools you really need at every stage. You can get help knowing how many employees you need, for example, to make adding Expensify worth it. Because when you add tools unnecessarily, or when they fail for you, it’s such a pain for everyone and your data to move to the next solution! We take it really seriously when we talk about financial systems, HR, recruiting, project management, etc. As a company grows, if you don’t have these foundational skills early, it quickly snowballs into something unmanageable and very often costly to fix. On our end, the first year is so important to your financial history; it’s when you build your first balance sheet. It’s not the most exciting thing you want to be thinking about, but when you need a line of credit, it’s important to have that financial history from day 1.

Brad Hargreaves

Founder & CEO


Bridget Harris

Co-founder & CEO


Everybody is learning – we have tried tons of tools, and each are different and might or might not be the solution – the best thing you can do is keep trying them until you find the one that works perfectly, as it will really make a difference.

Alex Harvey

Co-founder & Chief Architect


I think it is important because no startup wants to spend a lot of time worrying about infrastructure. The important thing is to sell and get new clients.

David Hassell

CEO & Founder


Jared Hecht

Co-founder & CEO


Russ Heddleston

Co-founder & CEO


It’s important to save time in your selection process. Don’t reinvent the wheel.

Robert Heinecke

Co-founder & CEO


We spend quite a lot of time trying to find the right tools: I spent about a week searching for the right CRM. It is great to have a central platform where we can get reliable reviews--it saves a lot of time on research.

Matt Helbig

Co-founder, Growth

Really Good Emails

Starting a company has so many barriers. There are barriers and unknowns that people do not need to figure out, like the tools to use or how to set up emails. If those are already figured out, you can focus more on the company and the idea that you’re building, and make it the best.

David Helene

Co-founder & CEO


In general, even if our businesses differ drastically, startups have to go through a lot of the same pain points and hurdles as it pertains to operations, sales, legal, workflow management, etc. We all want to be able to focus on our businesses and executing rather than wasting time trying to get the right processes in place, so the more we can learn from one another, the better.

Hugh Hempel

Co-founder & CEO


Entrepreneurship is hard enough without having to reinvent the wheel. It’s a good idea to share best practices. It needs to happen more. Even if you’re sharing with the competition, it’s better for the industry, the economy, and society in general.

Adam Hempenstall


Better Proposals

For me, I've really enjoyed looking through some of the other companies that I recognize or I know the founders or they are competitors to see ‘oh we’re on the same wavelength’ or ‘we’re doing similar things’, but it's fun to see new stuff. You expect to see some things like Intercom and Slack, but if there's companies in the UK using different things, that's really cool. I think it's important to share this stuff because you can help others. It's good to help each other out. I've always had that approach.

Amanda Hesser

Co-founder & CEO


Walter Hessert

CPO & Co-founder

Derby Games

Tom Hessert

CEO & Co-founder

Derby Games

Vinay Hiremath

Founder & Head of Engineering


Unless they have very good IP, it’s very important for startups to talk about what they do internally. It’s the same reason why people tell first time founders to not sweat about people stealing their idea. The meaningful exchange of information between people is good. If I didn’t want to talk about Twilio because I was thinking “Oh no, someone else will use it to get around an issue,” I’ll never know how to solve a problem I have. In general, it’s good to be transparent about your process and what you do--unless it’s critical to a release cycle.

Eric Ho

Founder & President


Some things that work well for large companies do not work well for startups, so we had to learn a lot from other founders. I see Stacklist as a place to get leads. It’s a great way to find out what tools are good because there is no aggregate source for relevant product information on the internet.

Aaron Hoffman

Founder & Owner

Campus Delivery

Zach Holmquist

Co-founder & CTO


We are based in Salt Lake City and we have a few startups here, but overall we are isolated from the rest of the tech world. Having access to a broader community helps a lot in making the right decision for your business. We can look at startups that have similar needs to ours, look at their stack and make informed decisions instead of testing hundreds of tools.

Andrew Homeyer



The most important thing for a startup is finding a problem that is worth solving. Let’s share the tools that help us do that, so we can all move faster together.

Yoav Hornung

Co-founder & CEO


I think it’s important for all of us to share our stacklists because the startup ecosystem is basically realized by us helping each other. One way or another, we choose our tools after talking to each other, and word of mouth is always the most trusted form of advice.

Bill Huang

Founder & CEO


The key is to find the right open source tools. It’s important that the tool has a high reach, like WeChat. If the tool does not have a high reach, it is hard to connect.

Hadi Irvani



Because it helps everyone. Also, you avoid having to reinvent the wheel and you can instead focus on customer service.

Anji Ismail

Co-founder & CEO


When you’re starting a company, the first thing you often think is that you can, and should, build everything yourself. But you’ll quickly realize that there are many tools on the market that can do 20% of what your company needs. And a lot of them are free! For example, right now, we know that through APIs, we can integrate with a large set of tools. All of this knowledge helps companies arrive much faster at their MVP (minimum viable product). This knowledge is great for getting straight to what’s important, which is making money. Stacklists that we share with each other can help make sure that when you’re looking for something, you can find something adapted to the size and culture of your company. We usually get recommendations from large companies, but that’s not always best, especially when you’re starting out, and you’re a small company. When you spend one month onboarding a tool, you waste a month you could be working on your product. Exchanging information with companies, like when we were in 500 Startups, allows us all to learn to share resources. Anything you find useful can be useful for another company.

Al Jacobs



Sharing the tools that you use helps everyone in the field.

Sahil Jain

Co-founder & CEO


We’re all in this together, as we’re all growing our companies. There’s a huge proliferation of tech solutions you can use, and it’s great to get validation of what you’re using, as well as get ideas of where you can expand your stack. We all have to be willing to share, and be transparent, and it’s extremely valuable to share your stack. Stacklist is great because it gives you a consolidated view of all of these tools that are available.

Chandika Jayasundara


Bob Johnston

Co-­founder & CEO


Michelle Joseph

Founder & CEO


It’s helpful to understand the tools that are working and which aren’t. It’s painful as an entrepreneur to think a tool you chose has the capacity and it doesn’t. Trying out the demo doesn’t show you where the pitfalls are in a tool. It can become a huge waste of time looking for one.

Andrew Josuweit

Co-founder & CEO

Student Loan Hero

I don’t know if it’s important for us to share and then our competitors find it… Every organization is different. I don’t think every tool works for an organization and tools can be a competitive advantage for some businesses. Using the wrong tools can slow down your workflow.

Daniel Kador


Keen IO

Steve Kaliski



Elli Kaplan

Co-founder & CEO


When you’re a startup, you don’t have time for much of anything. So spending ridiculous amounts of time doing something that a million other people have already figured out (e.g. the best tools in each category), is a huge waste! Dedicate that time to running your company, or making your product.

Rachel Kaplowitz

Co-founder & CEO


When you start a company, and especially when you’re a small team, it’s easy to think you need to bootstrap and do everything yourself, but that breaks very quickly. Investing in the right tools ultimately saves you money if you know what problems those tools are solving. Plus, most of the tools I mentioned have a free option!

Harry Kargman

Founder & CEO


Doug Karr

CEO & Founder

DK New Media

The problem is, if you pick the wrong tool, it is so painful to switch. It can set your company back. Companies will keep using horrible tools just because they started out with them. So sharing your stacklist will help others with tool selection. We help our clients with this, as well. If we can map out resources, processes and budgets, we can help our clients find the right tool. I don’t care who says what tool is best, I always look for right fit. And if we get that right, a client will use the tool for months. For example, with Brightpod, they’ve been promising a mobile app for a few years--since we started using them. But they haven’t delivered, so we might have to leave them because of it. We use Slack from mobile, so if they would just integrate with them, that would get us by. But if we have to move off of them, it’ll be very painful.

Gil Katz



Eyal Katz



To save time by finding useful (and inexpensive) tools fast!

Lauren Katzberg

Co-founder & CEO


Sharing and helping out as a member of the community to grow and answer questions to be helpful in any way!

Anne Kavanagh

Founder & CEO


Time is the only thing that we have as entrepreneurs, and the more you have the more you can do. The space is so cluttered with so many tools that have greater and greater capabilities, so it is good to have some direction on what to choose. It is also good to give props to companies that are building these awesome tools.

Andre Kay

Founder & CEO


Dave Kearney

Founder & CEO

Fluid UI

It’s something bigger than sharing a tech list. We need to share what we do more broadly. If another startup can benefit from our tech stack, or learn what not to do, then it makes sense for us to share it with them so they can succeed too.

Thomas Kelly



Taking the inventory management category as an example, we had a really hard time making the decision about what would be the best software. This was especially difficult earlier on, when we didn’t have as many contacts in the industry. This left us at the mercy of having to rely on pitches by different companies. It’s easy to find reviews stacking tools against each other in an area like social media management, but having a critical mass of peer reviews of inventory management systems would be immensely helpful.

David Kelso

Co-founder & CTO

Beyond Pricing

There are so many options. If you spend all your time learning about the alternatives (and a lot of them are similar enough), you don't really know what makes them different until you spend time on them. I base my initial opinions on what people have used, because if you know what someone is doing and what tools they’re using, it’s easier to make a good decision.

Andrew Kemendo

Founder & CEO


Kate Kendall

Founder & CEO


When I look for suggestions, I really trust the opinion of other founders. If someone who is going through the same process gives you advice, it is really valuable. Stacklist is a very good idea, because if I can get curated reviews, it is way better than random reviews on the internet. I always take those with a grain of salt.

Mo Khan



To help other entrepreneurs make decisions.

John Kim

Founder & CEO


I think overall people don’t know what they don't know and this is the biggest area of knowledge that we have to quickly figure out to grow quickly. By learning from others, we can efficiently figure out which tools are best at what without spending too much time in the discovery phase. There are too many tools to evaluate across all areas of innovation, so through the shared list, we can save time and effort quite a bit. You can easily get lost trying new things, but as your company grows that’s not scalable if you keep switching between products, so sharing stacklists can help us make smart decisions and improve productivity.

Teri Kirk

Founder & CEO

Funding Portal

It’s a brave new world out there. I think the ethic in the industry is one of sharing, open data and transparency. It’s important to keep some data private, but next-generation companies should be sharing data; it’s empowering the sector. We’re happy to be a part of that. Our entire model is based on making data on funding sources and investments more accessible, and helping businesses to not only find the information they are looking for, but also to act on it so they can get funded.

Andreas Kitzing

Founder & CEO


When we started, we had a weekly workshop with other founders. Everyone was sharing their favorite tools and it advantaged everyone. It makes sense to keep this going.

Peter Komornik

Co-founder & CEO

Tarikh Korula



Annina Koskiola

Co-founder & CEO

It’s really important to find the best tool based on the size of the company. If you just search on Google, you end up over-investing in some software that is not really good for the stage that you are in. It also saves founders a lot of time.

Anjelika Kour

Founder & CEO

Brick & Portal

It’s important because we can all help each other. There’s a lot of redundancy in this space, and we can help each other out by sharing. If we become each other’s customers and advisors, we’ll become a better community, and increase our probability of success.

Sophie Koven



Ashwinn Krishnaswamy



Ken Kruger

CEO & Co­-founder


Alex Kruglov

Co-founder & CEO


All of the internet is about learning best practices. I am a big believer in sharing information, and communicating with the marketplace what works. It makes us more efficient.

Pavan Kumar

Co-founder & CTO


A lot of time is spent trying to understand the right tool for the right job. It is quite important to look at the tools that a similar-sized company use. It can be very valuable information when you are starting.

Ravi Kurani



I wish I had seen Stacklist before this interview! It would’ve helped me a lot with choosing tools. Moving an entire group of people off of one tool to another is crazy, and wastes time.

Daniel Kushner

Founder & CEO


Because sharing is caring! But seriously, running a startup and founding a company are not easy. There are always ups and downs, and by sharing information, we create one community. When you share, you help others, but you usually get something back too.

Pashmina Lalchandani


Flow Simple

Carolyn Lanzetta

CEO & Co-founder

Plum Print

It’s a huge time-suck to go through and search for this stuff. I’ve done it time and again, where I look to Google, or ask someone what they’re using. Once you find something, you need to then test it out. It all takes so much time. If I had a place like Stacklist before, I could’ve looked for companies in the same space, with similar problems or in the same stage, and it would’ve given us a curated list to go through. It would’ve been the perfect spot to start instead of Google. We went down a lot of rabbit holes, and wasted a lot of time when we were choosing tools at the beginning!

Romain Lapeyre

Co-founder & CEO


Right now I’m looking for two tools, an analytics tool and a CRM. I’m consulting my network from Techstars, and other founders, to find good analytics and CRM tools. It’s great to access a list on Stacklist to see what companies are using, and it’s very good for lead generation.

Linh Le

Founder & CEO


Founders at different stages will have different needs, and therefore will need different tools to help them achieve the goals of that stage; so the more we know about what people are using, the better. It is good to have an aggregator of tools like Stacklist where we can see all the available tools used by others. The startup community is a very cool community because everyone shares the knowledge that they have. The more advice and suggestions I’m receiving from other founders, the more I’m giving back to the community--I think that is the essence of entrepreneurship and why I love it.

Grace Lee

Founder & CEO

Nine Naturals

Ben Lee



It's the notion that more efficient collaboration and innovation is done through sharing tools and open source. The more we can share, the more we can innovate.

Antoine Lefeuvre

Co-founder & Product Manager


It’s very important because it gives insight for how things are organized. It’s important to know how remote teams work. We don’t have the remote working culture, but it might be something that happens in the future since our users are around the globe. It’s interesting to figure out the daily routine of other teams. It's also a good way to discover new tools. The startups are doing a lot of technological watch and spending time on sites like Product Hunt and Hacker News. It’s a good way to find new solutions that you wouldn’t find yourself.

Marko Lehtimaki

Founder & CEO


Companies have only so much time to keep searching for a particular tool and discern what is good. There is a big risk in wasting your time trying out something that you will not end up using because it does not fit your needs. A lot of startups are looking for the same thing: a tool that is fast, intuitive, and reasonably priced. A lot of software has features that you might not need as a startup. Looking for what a company that has a similar business model to yours does, can be very valuable.

Bismarck Lepe

Founder & CEO


I think sharing is what makes the tech community great; we all learn and build off each other.

Jessica Lessin

Founder & Editor-in-Chief

The Information

Itamar Lesuisse

Co-founder & CEO


The choice of tools impacts productivity and even company culture. Mistakes are expensive--it is best to take the right decision as early as possible.

Mia Lewin

Founder & CEO


Mathieu Lhoumeau

Co-founder & CEO


It’s a good to know what other people are using and if there are better tools we can use.

Jennifer Li

Co-founder & CEO


I think it doesn’t matter if you are a competitor or a friend; giving back to the eco-systems is important. There is so much support and love and empowering from the ecosystem.

Ivan Lim

Co-founder & CEO


I think sharing tools is super important because it helps the overall startup system produce better founders and better companies. I’m a big believer in being generous with sharing knowledge because others helped me along the way and paying it forward is what makes the startup ecosystem work.

Kevin Linden



There might be a tool out there you don’t know about. When founders get startups going, they have a lot to do. So if you're looking for the right tool for reporting, as nice as it would be to spend the day doing, is not realistic. Having a platform of people who’ve done the research for you already is pretty amazing.

Weiting Liu

Founder & CEO


Dan Loewenherz

Founder & President

Lionheart Software

Andrew Look

Co-founder & CTO


A lot of times, we found stuff through trial and error. Personally, I’ve always said, “Let’s pick one tool and stop talking about it,” so anything that can make the trial and error process go faster, I totally support. There’s also a scope of tools that are useful, that I wouldn’t hear about otherwise, so sharing our stacklists with each other helps immensely with that discovery process.

Chris LoPresti



Some of our favorite tools that we shared came to be because of a recommendation from another founder or startup. There are so many new tools popping up every day that it is hard to vet what is worthy of your time, and Stacklist is a resource to identify what could be the best tools for you and your team.

Riana Lynn

Founder & CEO


Technological debt is something that is often overlooked in the planning process. You really need to audit for this every couple of months at least. It will be very helpful for the community to understand how businesses who have similar models are building their stack and what they use to keep their operations going. As I mentor new startups, I’ve learned how using tools that have been tested before can save a lot of money in the fundraising stage.

Sunil Madhu

Founder & CEO


Vlad Magdalin

Co-founder & CEO


It helps other startups validate that they are using the best tools. Or it gives ideas on what can make a business more efficient. A lot of tools we use is through external validation, from seeing other people use them at other startups. That goes a long way in justifying a decision or going into more confidence. When you pick a tool you are married to it, so you want to make the right choice early on. On the technical side, there are tools that show what other graphic sites use. It’s good to see which technologies we’ve chosen or will choose have made other startups successful. We chose Mixpanel because we saw companies ten or hundred times bigger than us scale with Mixpanel. It’s helpful in that sense of validation--for showing people the options that work at scale and to give more data on what’s out there.

Jessica Mah

Co-founder & CEO


Stacklist helps them figure out what are all the tools out there. What should they evaluate? I have a strong opinion that just because one thing works well or doesn't work well for you, it doesn’t mean that will apply to everyone else. There’s a universe of options and you make it easier to access those.

David Mandell

Co-founder & CEO


Magda Marcu

Co-founder Stage: Seed


Benji Markoff

Founder & CEO

Founder Shield

Shanon Marks



Anyone in an early stage venture is a brave soul that doesn’t need a map to navigate the unknown, but it helps to have friends out there. The reality is someone has already endured the pain of looking for tools and figured out which work well. There are so many, it is easy to get overwhelmed. I imagine entrepreneurs in startups are the most curious. We are the most likely to sign up for a beta and get wooed for something exciting and sexy. Having a trusted community of people who have been through it before is critical. At the core of it, there are business problems that we all have to solve. Mutual reliance in this capacity is vital for navigating through the noise and static out there.

Sara Mauskopf

Co-founder & CEO


It’s helpful to share information so that you do not have to reinvent the wheel. There are so many tools to choose from.

Paul May



Geoff McFarlane

Co-founder & COO

Club W

The more information, and more use cases out there, that we all have access to, the more efficiently we can all run. Also, for all of these companies that provide these services, our feedback (hopefully) provides them opportunities to improve. Like with BambooHR, I hope they get the message to get benefits admin on their roadmap!

Ryan McQuaid

Co-founder & CEO


As a startup, you are trying to figure out what web services are out there and you want to be using the latest and greatest. It's a process to identify the platforms out there and to vet through them. Rather than recreating the wheel, it's fantastic to understand what others have been through.

Claire McTaggart

Founder & CEO


I think there are so many things out there and every tool is adding new functions, features, and capabilities constantly. Most founders don't have time to keep track of all of the new products and tools because they are too focused on their own work. Having a reliable and centralized place where I can check out new tools and platforms (and reviews) is great.

Neil McWilliam

Co-founder & CTO


Jasper Meerding

Founder & CEO


It’s not only good for startups, but for companies at any stage. It’s always good to help each other.

Avi Meir

Co-founder & CEO


I am happy to share because having more startups in an ecosystem improves everyone's success rate. There is an abundance of tools out there. It helps to see who is behind the ratings.

Josh Mendelsohn



It makes it easier and clearer for other founders to make decisions. It also compels the provider companies to constantly improve their services.

Tad Milbourn

Co-founder & CEO


It’s a good way to pay things forward. Everyone is battling against dying in obscurity--that’s the name of the game when you’re a startup. Every little bit of help you can get, or things that save you a couple of minutes here or there, give you a better chance at success. By sharing the tools that you've used and have worked, it lets the next person be that much better off. I wish Stacklist was around when I started 2 years ago. It’s awesome that now there’s one place to go for what the best tools to use for whatever the task is--whether it’s marketing, expense management, or a CRM platform. Sharing your Stacklist is a great way to help and pay it forward.

Matt Miller

Founder & CEO


It is interesting to read what people use, because there are increasingly a lot of very powerful application for every need that you have. Apps are great to generate ideas, and obtain good feedback.

Matthew Milner



Kathryn Minshew

Co-founder & CEO

The Muse

Nishant Mittal



Mike Molinet

Co-founder & COO

Branch Metrics

Anything that can help people not have to figure this out on their own, and save them time, I’m all about. Every company has to figure all of this out on their own, and you can save so much time, energy, and cost, if you can learn from other people's mistakes and growth trajectories. You can replicate what they’re doing right, and avoid what they have done wrong. We had to figure all of this out on our own, and there were a lot of mistakes that we made that we would’ve been able to avoid, if we knew then, what we know now! You just don’t know when some tools are better than others at different stages, and what Stacklist has done is great. We can see what Series B companies are using, and it’ll save us a lot of time. I don’t know why anyone would not agree to do an interview!

Dennis Mortensen

CEO & Founder

I don’t think any one of us will lose anything because we’ve exposed our business deck to other entrepreneurs. We should all share this layer and make sure the next entrepreneur has a better chance of surviving. No one should be nervous about exposing their stacklist. It’s a great idea, and wonderful exposure!

Lauren Mosenthal

Founder & CTO


I don’t know if I like doing that because I feel that these tools are changing all the time.

Amanda Moskowitz

Founder & CEO


Katerina Mountanos

Co-founder & CEO


Avi Muchnick



Diana Murakhovskaya



The more we all share, the better we’ll all do. For example, if we could find an alternative to MailChimp, we’d use it! And we’ve noticed that the large entrepreneurship group we’re in has people posting the same questions, and asking for the same recommendations, over and over again. Sharing our stacklists creates a better place to look for recommendations, and saves you from asking the same question every 3-6 months. We spend so much time using and testing these tools, and that’s time wasted. You might as well learn from someone else taking that time to test everything out! And lots of great companies are constantly coming out with products that solve our pain points; it’s nice to have a place that stays on top of all of these new products.

Sean Murphy


Andy OS

Every company is full of challenges. What most people do not think about is how hard it is to get the most basic practical things together. People are most taken by their idea. The tools that you pick to solve the practical aspects of the business can have a profound effect on how efficient you can be on getting things done.

Nobu Nakaguchi

Chief Design Officer & Co-founder


Eiko Nakazawa



Latif Nanji

Co-founder & CEO


Hammad Naseem



It definitely benefits people. When we started creating two different two accounts for USD and CAD, we needed help to set up Wave with Stripe. It’s beneficial for us; if I give feedback on a tool I’m using, then someone else can give alternatives or how to improve what I’m doing.

Mike Nelson

Co-founder and Business Development

Really Good Emails

It goes with our mantra. We started Really Good Emails to share what was kind of behind curtains. For us, whatever is working should benefit everyone to know, and it makes everything better. I hate getting crappy cold calls, or finding a PPC ad for a tool and then wasting my money on it. I think what Stacklist is doing is really beneficial.

Rob Nelson

Founder & CEO


It’s always very cumbersome to find good tools for us, so when you find something you love you want to share it.

Perry Nelson


Nicely Noted

It is helpful to see what people are using. You always start the process of looking for a new tool by looking for relevant reviews.

Thomson Nguyen

Founder & CEO

Framed Data

Georgi Nikolov



We spent a lot of effort initially to find tools, even for simple things. Obviously, you want to use the best tool and be able to connect them with your stack. We would have saved a few weeks of searching if we knew what other people were using right off the bat. Tools have different uses in different kind of setups. You can find a tool that is better for you because it integrates with other tools. Thus, looking at other companies that are approaching a specific part of their work in a similar way or deploy a tool or two we already use would have allowed us to boost our productivity.

Rodolfo Novak

Founder & CEO


This is how tech is built. No one has the right answer, just the answer that works for them. So it’s useful to see what works for other people and why, because those reasons could be inversely correlated to you. It’s the same reason why open source is awesome. You know what someone else did, so you can do what they did or do it differently. You get a lot of the knowns and unknowns out of the way.

Isaac Oates

Founder & CEO


There are two kinds of work that founders do: 1) work that has to be done that doesn’t change anything, and 2) work that changes the trajectory of the business. I started Justworks to reduce the amount of time spent on that first category. By sharing stacklists, we’re giving each other insight into the tools that are working or not working for us, which saves us time spent in that first category, so we can spend more time working in the second category.

Zach Obront

Founder & COO

Book In A Box

Jeremy O'Keefe

Founder & CEO


The whole startup community is founded on sharing information. Open ideas are what make us grow.

Todd Olson

CEO & Founder


We as founders want to know if there is anything else out there that can help our businesses grow faster. I love to know what works for people. Tools are constantly changing and you have to keep up with what is new.

Perry Oostdam

Co-founder & CEO


If you start with the right tools, it saves you tons of time. It makes routine tasks way faster.

Serena Oppenheim


Good Zing

Jafar Owainati

Co-founder & COO


It’s important to know which tools work and which don’t for each type of industry, in order to cut through the noise and make better decisions.

Ron Palmeri

Founder & CEO


John Papadakis

Founder & CEO


Neil Parikh

Co-founder & COO


Sahil Parikh



Nihal Parthasarathi

Co-founder & CEO


Vinay Patankar

Co-founder & CEO

Process Street

Bryan Payne

Founder & CEO

Skout Deals

Well, the #1 reason a lot of us are doing this is probably because we want to get the word out that we exist. But it’s also really helpful to be able to see what everyone else is using. Reading a recommendation on someone’s stacklist is like getting a direct reference from the company, without you having to reach out to them, or know them. And if you see that a company you respect is using a tool you’re using, it reaffirms your decision. And if you see companies that you respect using something different, you can check those products out!

Luis Pazmino

Co-founder & CTO


We spent a lot of time at the beginning seeing what tools were out there. Every year, new companies are founded with the goal of helping startups. There’s a lot out there, so, if there’s a way to see if another startup is already using a specific tool, their pros and cons, we will most likely give it a try. We waste a few days trying to understand what the product is through playing around with it, and sometimes what you see then is not truly reflective of the product. We need to save time and if we have reviews from other founders in the same industry or same sector, it’s very helpful.

Robert Peck

Co-founder & CEO

Commonwealth Joe

Kelly Peeler

Founder & CEO


Agustin Pelaez

Co-founder & CEO


We know how hard it can be to find the right tools, so we would do anything to help fellow entrepreneurs.

Rotem Peled

Founder & CEO


Internet creates globalization and there are so many companies and startups who, if they got more attention, could be incredibly successful. I believe that we have the power to help each other grow and succeed. We all share the same goal helping each other can help us make amazing companies that might make the world a little better.

Marco Peluso

Founder & CEO


I think it’s very important to move fast when you are running a startup. Part of the moving fast has to go with decision making, with execution, and to do with learning. The faster you learn, the faster you can iterate. It’s beneficial for the whole community to share experiences and see what are the tools that are the most effective out there.

Alberto Pepe

Co-founder & CEO


These tools can prove to be very useful for streamlining your work, automating tasks, putting rigorous processes and workflows in place, and operating with a data-driven mindset. What’s the purpose? Saving time and resources. So that you can focus on things that matter.

Jake Perlman-Garr


Datavore Labs

Suggestions for Stacklist: *Talk to people at Barclay’s Innovation Space. It’s like like Techstars. Community-curated fintech companies. *Look at blockchain vs payments; any differentiation of what people are using. *You might want to get into more technical stuff like “who do you use for continuous deployment?” *Hosting: We have free AWS, but we know other people who spend $50k/mo on AWS fees and $100k/mo on data fees. What resources are they using? This is another area Stacklist could start cracking, “where do you do your hosting?” and “data servers” as interesting areas. *Website hosting: GoDaddy. It’s kind of crappy. I signed up for it because it’s $9/mo. Should’ve hosted somewhere else. It’d be interesting to get suggestions on that on Stacklist. *Do reviews on spaces in the future. Pros and cons on different spaces in NYC. I had to go look at maybe a dozen spaces and compare pricing and size, amenities, etc. It would’ve been super helpful and saved a ton of time to have reviews on that. You could suggest what space is better for what type of company. *Rate and review accelerator Programs. Compare Techstars to Work-Bench. People could rate their experiences in those programs. *A “buying hardware” section would be helpful. We tried to do it relatively quickly so we bought everything on Amazon. Most people want to be fiscally prudent, so any help here would be great. For example, monitors are insanely expensive, and for startups, every penny counts, so help on where and what to buy in terms of hardware would be extremely helpful. *Who do you use as your bank? We went with Chase, but then you raise a big round of financing, what do you do with all of that money? You need to find a good savings account. We first went with JP Morgan. We were making nothing. Then we found out that with Capital One, we could get a 1% savings rate. So we moved our money there, but it’s still managed out of JP Morgan.

Alessandro Petazzi

Co-founder & CEO


Eve Peters

Founder & CEO


It’s important for us to share stacklists so we can all cooperatively help each other to work more efficiently and productively.

Nick Petit

Founder & CEO

Kahoots App

Technology is becoming so ubiquitous for these solutions and they are moving so fast. Why be a trailblazer? Let other people trailblaze these things for you so you can work on your core business. First hand, my struggles around outbound analytics (which is a hard macro/micro problem to solve) make me feel like I’m trailblazing in that area. It’s a hard problem and it takes big-time steps. If I had to do that with each product, it would be a big headache.

Gian Luca Petrelli

Founder & Executive Chairman


If you don’t do your research, you risk losing a lot of precious time. There is not just one solution out there, there are several hundreds. What works depends a lot on the business type and on the situation of the business. It helps to have a place to go, to speed up the decision process.

Tinia Pina

Founder & CEO


I think that, especially in the operations field, trying to figure out the whole product/distribution pipeline can be very nebulous, but with the right tool, the time learning could be cut down by 25%. Our generation is very big on reviews; people can vouch for things that will work for other people--this reduces a lot of challenges and allow for a much faster learning process.